Why DigiCha?
I stopped writing my previous blog about two years ago. I was tired of blogging, unhappy with the direction it was taking but unsure how to change course, and enamored with the new hot thing called Twitter. I still use Twitter a lot ( you can follow me http://www.twitter.com/niubi ) but realized that sometimes you just can’t articulate things effectively in 140 characters or less. So I decided to go back to blogging, assuming I can make the transition back to proper spelling and full sentences.
With this blog I will try to provide insight into the largest, by number of users, and probably fastest growing digital media market in the world. It is almost among the most unique, not just because it is in a language impenetrable to most outside of China but also because the regulatory environment is much more complex than that of any other major Internet market. As for the name DigiCha, I’ll just say that after trying over 200 domain names, this was the best available one I came up with. And to be clear, at no point did I ever consider using dragons, pandas, or bamboo as part of a possible name.
Thanks for reading, and your comments, suggestions, and ideas are very much appreciated.
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